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Fashion = Magic x (beard length + Instagram)

  “I can’t believe people just come up with random crap that turn into trends and the whole world just goes crazy for it!” That’s the kind of statement that could get you slapped. And I think I deserve a reward for not slapping this person. “Fashion is a science!!” I hissed. And I’m right. Do you honestly think designers like Karl Lagerfeld and Vivienne Westwood invest millions each season into random ideas and scribbles dreamt up out of nothingness? No. They spend months planning every single detail of their collection to present it to the world to be scrutinised by fashion experts, bloggers and wannabe fashionistas who come from across the globe or glue themselves to their Twitter feeds...

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